The ultimate destination of an email is the inbox and
not the spam. For this, it is important to create HTML email
templates design so that your email campaign gets successful and the
mail reaches safely to the targeted audiences. In this ever
increasing technological world, creating an effective email has
become an easy task by taking help of the web designing companies.
These companies will offer you customized design to let you get an
effective template for the promotion of your business. You can always
hire these companies, however, it is always good to have the required
knowledge with you. Here are some of the key points that are
important to keep in the mind while designing such a template.
- Design for a horizontal preview pane: It is obvious that a number of people will view your email on a horizontal preview pane on different browsers. According to a recent study, the average size of horizontal preview pane is 638*86 pixels, this means that your email template should not be more than 638 pixels wide.
- Define images and links: It is always recommended defining the size of images while you embed these into an email. This means that you need to define the width and height of the image in the HTML code. If it is not done properly, the layout of the template will break.
- Keep things short and simple: People do not read your email but scan it suddenly. Therefore, it is advised to make your template with bold heading and then stuff the body with short content. Your email template is not a web page that people will read with patience. Hence, provide them something that interests them.
Besides,
sticking to these points, templates designed with creativity can also
attract your user towards the mail. Technical knowledge is equally
important to design these custom templates. Thus, it is the
best to take services of experienced web designing companies to
create HTML email templates design. For more details visit : www.emailchopper.com
